Over the years I have had the privilege to work with many great companies on their package designs. In each case, the goal was to make the product standout and sell to the consumer by understanding the marketing goals and objectives. Packages have to relay the qualities of the company and product along with making an emotional connection to the consumer on value and functional use.

Food Packaging

(case study)

(case study)

CPG Packaging

Technology Packaging

© 2017 Anew designs, Daniel M. Gross

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